Determinants of Selling Effectiveness: The Importance of Declarative Knowledge to the Personal Selling Concept
Saved in:
| Published in | Journal of marketing Vol. 52; no. 1; p. 64 |
|---|---|
| Main Author | |
| Format | Journal Article |
| Language | English |
| Published |
01.01.1988
|
| Online Access | Get full text |
Cover
Loading…
| ISSN: | 0022-2429 |
|---|---|
| DOI: | 10.2307/1251686 |