Erratum to "The Vigor of a Disregarded Ally in Sponsorship: Brand Image Transfer Effects Arising from a Cosponsor"

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Bibliographic Details
Published inPsychology & marketing Vol. 32; no. 12; p. 1191
Main Authors Gross, Philip, Wiedmann, Klaus-Peter
Format Journal Article
LanguageEnglish
Published Blackwell Publishing Ltd 01.12.2015
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Bibliography:istex:E052D26C58D2C34363A45FEA7655227F714203B1
ArticleID:MAR20861
ark:/67375/WNG-56NVX6GZ-5
ISSN:0742-6046
1520-6793
DOI:10.1002/mar.20861