R&D at 3M: Continuing To Play a Big Role

An R&D executive in any organization has an opportunity to influence company culture and to change it by exerting leadership. 3M is an example of a company with a long-standing tradition of innovation where R&D leadership continues to shape the company's direction. To have influence, th...

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Bibliographic Details
Published inResearch technology management Vol. 35; no. 5; pp. 22 - 26
Main Author Mitsch, Ronald A.
Format Journal Article
LanguageEnglish
Published Arlington Taylor & Francis 01.09.1992
INDUSTRIAL RESEARCH INSTITUTE, INC
Taylor & Francis Ltd
Subjects
Annual reports
Business executives
Business innovation
Business management
Business structures
Case studies
Chief executive officers
Consumer goods industries
Corporate vice presidents
Diversified companies
FEATURES
Green businesses
Innovations
Leadership
Manufacturing
Market segments
Marketing
Objectives
Product development
Proprietary
R&D
Research & development
Skills
Strategic planning
Subsidiary companies
Success
Traditions
United States > US
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Summary:An R&D executive in any organization has an opportunity to influence company culture and to change it by exerting leadership. 3M is an example of a company with a long-standing tradition of innovation where R&D leadership continues to shape the company's direction. To have influence, the author says, the R&D executive must develop a formula for success for the company, build consensus toward a common goal, focus R&D on achieving specific business results, provide sponsorship, and facilitate the execution of ideas leading to new businesses. Among personal qualifications, credibility ranks high. It comes partly from having the right background, but can be enhanced by the R&D executive who takes the lead in integrating R&D and business goals, in exerting influence and in communicating.
ISSN:0895-6308
1930-0166
DOI:10.1080/08956308.1992.11670846