“It won’t harm the hymen!” – a multimodal critical discourse analysis of the marketing discourse of tampons in China

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Bibliographic Details
Published inSocial semiotics pp. 1 - 23
Main Author Zhang, Luoxiangyu
Format Journal Article
LanguageEnglish
Published 19.08.2025
Online AccessGet full text
ISSN1035-0330
1470-1219
DOI10.1080/10350330.2025.2547848

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ISSN:1035-0330
1470-1219
DOI:10.1080/10350330.2025.2547848