Paternalistik Liderliğin Hizmet İnovasyon Davranışı Üzerine Etkisinin ve İş Tatmininin Aracılık Rolünün Yapısal Eşitlik Modellemesi ile Test Edilmesi

• Published in: Journal of Business Research - Turk Vol. 12; no. 3; pp. 2916 - 2926
• Main Authors: Yıldız, Ahmet, Ekingen, Erhan
• Format: Journal Article
• Language: English; Turkish
• Published: Journal of Business Research 29.09.2020; İşletme Araştırmaları Dergisi
• Subjects: Business Economy / Management; Health and medicine and law; Human Resources in Economy; Social psychology and group interaction; Service Innovation Behavior; Healthcare Professionals; Paternalistic Leadership: Job Satisfaction; Structural Equation Modeling
• ISSN: 1309-0712
• DOI: 10.20491/isarder.2020.1016

Purpose – The aim of this study is to determine the effect of paternalistic leadership, which is a current subject in leadership approaches, on service innovation behavior and to test the mediating role of job satisfaction with structural equation modeling. Design/methodology/approach – In the study, a questionnaire form consisting of four parts, namely Paternalistic Leadership Scale, Service Innovation Behavior Scale, Job Satisfaction Scale, and questions to determine demographic and individual characteristics were used as data collection tool. The research was conducted on 348 healthcare professionals working in a public hospital. The effect of paternalistic leadership on service innovation behavior and the mediating role of job satisfaction was tested by structural equation modeling. Findings – There is a statistically significant, positive and moderate (r: 632) relationship between paternalistic leadership and service innovation behavior (p<0.01). Paternalistic leadership has a direct effect of 0.25 units on service innovation behavior, an indirect effect of 0.54 units with the mediation of job satisfaction, and a total effect of 0.79 units. Discussion – As a result of the research, it has been observed that paternalistic leadership has a positive and significant effect on service innovation behavior and job satisfaction has a mediating role between paternalistic leadership and service innovation behavior. Accordingly, it can be said that the paternalistic approach of the managers to their subordinates, in other words, their paternalistic leadership will increase the job satisfaction level of the employees and increase their performance in the development and of new ideas and methods.