Mediatization of Russian Companies in the Framework of Corporate Citizenship

• Published in: Vestnik Rossiĭskogo universiteta druzhby narodov. Serii͡a︡ Literaturovedenie, zhurnalistika Vol. 26; no. 4; pp. 713 - 721
• Main Authors: Sharakhina, Larisa V., Achkasova, Vera A., Azarova, Liudmila V.
• Format: Journal Article
• Language: English
• Published: Peoples’ Friendship University of Russia (RUDN University) 29.12.2021
• Subjects: corporate citizenship; corporate mediatization; strategic communication

The paper emphasis is made on corporate mediatization process conceptuali-zation, which role is of high importance in Russia, because it influences sociopolitical situation on a legal basis, creates a form of business corporations citizenship. The concept reveals a changing role of corporation in so...