Towards the conceptualization of tourism destination loyalty

This chapter proposes a conceptualization for destination loyalty by following that of Jacoby and Chestnut's. The proposed destination loyalty concept also incorporates the psychological need for consistency (and variety) in everyday life by acknowledging the motivational power of the 'opt...

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Bibliographic Details
Published inConsumer Psychology of Tourism, Hospitality and Leisure pp. 275 - 284
Main Authors Niininen, O, Riley, M
Format Book Chapter
LanguageEnglish
Published Wallingford, UK CABI Publishing 2004
CABI
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Summary:This chapter proposes a conceptualization for destination loyalty by following that of Jacoby and Chestnut's. The proposed destination loyalty concept also incorporates the psychological need for consistency (and variety) in everyday life by acknowledging the motivational power of the 'optimum stimulation level'.
ISBN:085199749X
9780851997490
DOI:10.1079/9780851997490.0275