WINSTAT 2.0 [Computer Software]
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Published in | Journal of Marketing Research Vol. 31; no. 1; pp. 141 - 147 |
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Main Authors | , |
Format | Book Review Journal Article |
Language | English |
Published |
American Marketing Association
01.02.1994
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Subjects | |
Online Access | Get full text |
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ISSN: | 0022-2437 1547-7193 |
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DOI: | 10.2307/3151956 |