Race Appeal How Candidates Invoke Race in U.S. Political Campaigns

In our evolving American political culture, whites and blacks continue to respond very differently to race-based messages and the candidates who use them.Race Appealexamines the use and influence such appeals have on voters in elections for federal office in which one candidate is a member of a mino...

Full description

Saved in:
Bibliographic Details
Main Author Charlton McIlwain, Stephen M Caliendo
Format eBook
LanguageEnglish
Published Philadelphia Temple University Press 2011
Subjects
Online AccessGet full text

Cover

Loading…
More Information
Summary:In our evolving American political culture, whites and blacks continue to respond very differently to race-based messages and the candidates who use them.Race Appealexamines the use and influence such appeals have on voters in elections for federal office in which one candidate is a member of a minority group.Charlton McIlwain and Stephen Caliendo use various analysis methods to examine candidates who play the race card in political advertisements. They offer a compelling analysis of the construction of verbal and visual racial appeals and how the news media covers campaigns involving candidates of color.Combining rigorous analyses with in-depth case studies-including an examination of race-based appeals in the historic 2008 presidential election-Race Appealis a groundbreaking work that represents the most extensive and thorough treatment of race-based appeals in American political campaigns to date.
Bibliography:ACLS Humanities E-Book
2020.
Published 2011.
Printed in the United States of America.
University of Michigan, Michigan Publishing
Ann Arbor, Mich.
Electronic text and image data.
The paper used in this publication meets the requirements of the American National Standard for Information Sciences—Permanence of Paper for Printed Library Materials, ANSI Z39.48-1992.
EPUB file.
SourceType-Books-1
ObjectType-Book-1
content type line 7
ISBN:1439902755
9781439902752
9781439902776
1439902771
9781439902769
1439902763