The Google way : how one company is revolutionizing management as we know it

When it comes to Google's management philosophies, people associate two ideas with the search giant. First, don't be evil. Second, let engineers spend part of their time on personal projects. But there's much more to Google's success than that. For readers seeking deeper insights...

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Bibliographic Details
Main Author Girard, Bernard
Format eBook Book
LanguageEnglish
Published San Francisco No Starch Press 2009
No Starch Press, Incorporated
Edition1
Subjects
Online AccessGet full text

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Summary:When it comes to Google's management philosophies, people associate two ideas with the search giant. First, don't be evil. Second, let engineers spend part of their time on personal projects. But there's much more to Google's success than that. For readers seeking deeper insights, The Google Way investigates the history and unconventional strategies that make Google a very different (and very inspiring) company. But the question remains, "Can everyday companies follow this enlightened path?" By identifying the 12 key strategies in Google's quick rise to the top, author Bernard Girard offers readers a set of well-defined principles to help them emulate Google’s success.
Bibliography:Translation and revision of: Le Modèle Google, une révolution du management : Paris : M21 Editions, 2008
Includes bibliographic references (p. [229]-238) and index
Available also in a print ed.
Mode of access: Internet via World Wide Web.
Translation and revision of the French original: Le Modèle Google, une révolution du management.
Title from title screen.
ISBN:9781593271848
1593271840