The predictive postcode : the geodemographic classification of British society

This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.

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Bibliographic Details
Main Authors Webber, Richard, Burrows, Roger
Format eBook Book
LanguageEnglish
Published Los Angeles SAGE 2018
SAGE Publications, Limited
SAGE Publications Ltd
Sage Publications
Edition1
Subjects
Environmental, Urban & Regional Sociology (general)
Geodemographics
Neighborhoods-Economic aspects-Great Britain
Population Geography
Urban Geography
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Summary:This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.
Bibliography:Includes bibliographical references (p. [275]-285) and index
ISBN:9781526402332
1526402335
1526402343
9781526402349
DOI:10.4135/9781529714685