The Economics of Educational Media

This guide to the economic analysis of media use in education reviews the evidence on the costs and benefits of educational media and provides a methodology for future decision-making. It includes chapters on establishing a framework for media choice, evaluating the effectiveness of media use, and a...

Full description

Saved in:
Bibliographic Details
Main Author Wagner, Leslie
Format Book
LanguageEnglish
Published St 1982
Subjects
Adoption (Ideas)
Colorado State University
Cost Effectiveness
Decision Making
Educational Economics
Educational Media
Educational Objectives
Efficiency
Foreign Countries
Media Research
Media Selection
Mexico
Open University (Great Britain)
PLATO
Research Methodology
Telesecundaria
Mexico
Online AccessGet more information

Cover

More Information
Summary:This guide to the economic analysis of media use in education reviews the evidence on the costs and benefits of educational media and provides a methodology for future decision-making. It includes chapters on establishing a framework for media choice, evaluating the effectiveness of media use, and analyzing costs. The empirical evidence from past projects is chosen to illustrate both different types of media projects and different methodological approaches. Among the projects discussed are the Open University in Great Britain, the Telesecundaria project in Mexico, the Nicaraguan Radio Mathematics Project, the State University Resources for Graduate Education (SURGE) at Colorado State University, and the PLATO computer-assisted learning project in the United States. The final chapter draws on the evidence of past projects to discuss why many media innovations seem to fail and what is required to make such innovations more effective, thus turning their potential cost and educational benefits into reality. Notes, a 5-page reference list, and a topic index are included. (Author/LMM)
ISBN:0312232160
9780312232160