Network Embeddedness : Examining the Effect on Business Performance and Internationalization.

• Main Author: Ratajczak-Mrozek, Milena
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing, 2017.
• Series: Palgrave studies of internationalization in emerging markets.
• Subjects: Business networks > Economic aspects.; International business enterprises.; elektronické knihy; electronic books

This book systematizes the concepts of business relationships and network embeddedness, taking a new approach to internationalization, relevant for the global economy. It reflects the growing importance of network internationalization theory and explores the impact of embeddedness in domestic and fo...