Questionnaire design : how to plan, structure and write survey material for effective market research

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Bibliographic Details
Main Author Brace, Ian, 1949- (Author)
Format Book
LanguageEnglish
Published London ; New York : Kogan Page, 2018
EditionFourth edition
Subjects
marketingový výzkum
metodologie
dotazníky
marketing research
methodology
questionnaires
monografie
monographs

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 303/BRACE,I.

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