Marketing manipulation : a consumer's survival manual

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Bibliographic Details
Main Author Kamins, Michael A. (Author)
Format Book
LanguageEnglish
Published Singapore : Hanover : World Scientific ; Now, [2019]
SeriesWorld Scientific-Now Publishers series in business
Subjects
marketing > psychologické aspekty
spotřebitelské chování
marketing > psychological aspects
consumer behavior
příručky
handbooks and manuals

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/KAMINS,M.A.

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