Promotion in the merchandising environment

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Bibliographic Details
Main Authors Swanson, Kristen K. (Author), Everett, Judith C. (Author)
Format Book
LanguageEnglish
Published New York ; London ; New Delhi ; Sydney : Fairchild Books, An imprint of Bloomsbury Publishing Inc. : Bloomsbury, 2016
EditionThird edition
Subjects
prodej
marketing
maloobchod
reklama a propagace
obchody
móda
selling
retail trade
advertising
retail stores
fashion
podpora prodeje
fashion merchandising
příručky
handbooks and manuals

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/SWANSON,K.K.

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