Marketing theory : a student text

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Bibliographic Details
Other Authors Baker, Michael John, 1935- (Editor), Saren, Michael (Editor)
Format Book
LanguageEnglish
Published Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne : SAGE, 2016
Edition3rd edition
Subjects
marketing > teorie
marketing > dějiny
marketing > theory
marketing > history
učební texty
educational texts

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/MARKETING
Status CheckedOut – Due: 12.04.2023 More Information Location Open access collection Call Number 339.138/MARKETING

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