Media and communication research methods

"Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce...

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Bibliographic Details
Main Authors Hansen, Anders, 1957- (Author), Machin, David, 1966- (Author)
Format Book
LanguageEnglish
Published Basingstoke, Hampshire : Palgrave Macmillan, 2013
EditionFirst published
Subjects
masmédia
mediální komunikace
výzkum médií > metody
sociální výzkum > metody
kvalitativní výzkum
kvantitativní výzkum
mass media
communication in mass media
media research > methods
social research > methods
qualitative research
quantitative research
monografie
monographs

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 303/HANSEN,A.

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