Marketing management : analýza, plánování, realizace a kontrola

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Bibliographic Details
Main Author Kotler, Philip, 1931- (Author)
Format Book
LanguageCzech
Published Praha : Victoria Publishing, 1997
Edition3., upr. a dopl. vyd.
Subjects
marketing
marketingový management
marketing management
monografie
monographs

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/KOTLER,P.

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