The B2B social media book : become a marketing superstar by generating leads with blogging, Linkedln, Twitter, Facebook, e-mail, and more

• Main Authors: Bodnar, Kipp, 1982- (Author), Cohen, Jeffrey L., 1965- (Author)
• Format: Book
• Language: English
• Published: Hoboken : Wiley, [2012]
• Subjects: internetový marketing; internetové sociální sítě > ekonomické aspekty; sociální média > ekonomické aspekty; Internet marketing; Internet social networks > economic aspects; social media > economic aspects; příručky; handbooks, manuals, etc

"Advance your B2B marketing plans with proven social media strategiesLearn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing p...