Global electronic commerce theory and case studies

• Main Author: Westland, J. Christopher
• Other Authors: Clark, Theodore H. K.
• Format: Electronic eBook
• Language: English
• Published: Cambridge, Mass. : MIT Press, ©1999.
• Subjects: Electronic commerce.; elektronické knihy; electronic books

"Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet....