Handbook of research in mass customization and personalization

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Bibliographic Details
Corporate Author World Conference on Mass Customization and Personalization Montréal, Québec
Other Authors Piller, Frank Thomas, 1969- (Editor), Tseng, Mitchell M., 1947- (Editor)
Format Book
LanguageEnglish
Published New Jersey : World Scientific, 2010
Subjects
řízení vztahů se zákazníky
spotřebitelská poptávka
marketingový management
customer relationship management
consumer demand
marketing management
masová kustomizace
sborníky konferencí
příručky
proceedings of conferences
handbooks, manuals, etc

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status CheckedOut – Due: 23.12.2023 More Information Vol. 1 Location FaME Call Number 005/WORLD
Status In house loan More Information Vol. 2 Location Study room - 3rd floor Call Number 005/WORLD

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