Fashion promotion : building a brand through marketing and communication

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Bibliographic Details
Main Author Moore, Gwyneth (Author)
Format Book
LanguageEnglish
Published Lausanne, Switzerland : AVA Academia, c2012
SeriesBasics fashion management
Subjects
móda
marketing
obchodní značky
public relations
reklama a propagace
fashion
brand name products
advertising
příručky
handbooks, manuals, etc

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 391/MOORE,G.

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