Marketingové komunikace a image = Marketing communication and image

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Bibliographic Details
Other Authors Pavlů, Dušan, 1948-
Format Book
LanguageCzech
Slovak
English
Published Ve Zlíně : Univerzita Tomáše Bati, Fakulta multimediálních komunikací, 2006
SeriesMalá edice FMK ; sv. 5
Subjects
marketingová komunikace
marketing
image organizace
reklama a propagace
communication in marketing
corporate image
advertising
sborníky
miscellanea

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/MARKETINGOVÉ
Status 30 days More Information Location Open access collection Call Number 339.138/MARKETINGOVÉ

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