Consumer behaviour : buying, having and being

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Bibliographic Details
Main Authors Solomon, Michael R., 1956- (Author), Zaichkowsky, Judith L. (Author), Polegato, Rosemary (Author)
Format Book
LanguageEnglish
Published Scarborough, Ontario : Prentice Hall Canada, 1999
EditionCanadian ed.
Subjects
spotřebitelské chování
marketing
mezinárodní marketing

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status 30 days More Information Location Open access collection Call Number 339.138/SOLOMON,M.R.

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