Online reputation management in destination and hospitality what we know, what we need to know

• Other Authors: Rialti, Riccardo (Editor), Kvitkova, Zuzana (Editor), Makovnik, Tomas (Editor)
• Format: Electronic eBook
• Language: English
• Published: United Kingdom : Emerald Publishing, 2023.
• Subjects: management cestovního ruchu; internetový marketing; cestovní ruch; pohostinství; podniky; tourism management; Internet marketing; tourism; catering trade; business enterprises; elektronické knihy; kolektivní monografie; electronic books; collective monographs

Reputation is considered one of the most relevant assets in business. Tourism and hospitality are no exception - visitors rely heavily on reviews and feedback found on online platforms to inform their decisions. Online Reputation Management in Destination and Hospitality's comprehensive collect...