The Routledge companion to marketing research

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Bibliographic Details
Other Authors Wright, Len Tiu (Editor), Moutinho, Luiz, 1949- (Editor), Stone, Merlin, 1948- (Editor), Bagozzi, Richard P. (Editor)
Format Book
LanguageEnglish
Published London ; New York : Routledge, Taylor & Francis Group, 2021
SeriesRoutledge companions
Subjects
marketingový výzkum
marketing research
příručky
sborníky
handbooks and manuals
papers of several authors

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/ROUTLEDGE

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