Success in social marketing : 100 case studies from around the globe

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Bibliographic Details
Main Authors Lee, Nancy R. (Author), Kotler, Philip, 1931- (Author)
Format Book
LanguageEnglish
Published New York ; London : Routledge, Taylor & Francis Group, 2023
Subjects
sociální marketing
social marketing
případové studie
case studies

Cover

ikona Nápověda Glossary of Terms
Status More Information Location Call Number
Holdings details from Knihovna UTB
Status In house loan More Information Location Study room - 3rd floor Call Number 339.138/LEE,N.R.

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