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Michman, Ronald D.
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Lifestyle market segmentation
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Michman, Ronald D
.
Year of Publication
1991
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The food industry wars : marketing triumphs and blunders
by
Michman, Ronald D
., 1931-
,
Mazze, Edward M., 1941-
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1998
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Related Subjects
food
food industry and trade
food trade
marketing
obchod s potravinami
potraviny
potravinářství
segmentace trhu
spotřebitelské chování
životní styl