6 ways to optimize your online menu to survive COVID-19

Serve your highest-margin menu items Start by taking a good hard look at your P-Mix data to identify your high-margin and best-selling items; then determine which ones have the best staying power— they travel well and stay fresh longest. Side dishes are often high margin, travel well and stay well f...

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Bibliographic Details
Published inFast Casual. News Features
Main Author Kern, Jen
Format Newsletter
LanguageEnglish
Published Louisville Networld Media Group DBA Networld Alliance, LLC 10.04.2020
Subjects
Automation
COVID-19
Desserts
Discount coupons
Food
Gift cards & certificates
Grocery stores
Restaurants
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Summary:Serve your highest-margin menu items Start by taking a good hard look at your P-Mix data to identify your high-margin and best-selling items; then determine which ones have the best staying power— they travel well and stay fresh longest. Side dishes are often high margin, travel well and stay well for days in the refrigerator (i.e., potato/macaroni salad, beans, mashed potatoes, granola and yogurt). [...]please, do not push out any messages that don't take the current crisis into account. Stay positive and adaptable, considering new menu items or combinations that will produce the highest margin, travel best and drive repeat business.