LED Case Study: Dairy Queen & Orange Julius

Directed by ISD Vice President of Production Chuck Sekeres and Account Executive Michael Stacey, the design team created a sign that updated the original DQ® white lettering inside a red ellipse and incorporated gold and blue "swooshes" at the top and bottom of the DQ logo sign; they also...

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Bibliographic Details
Published inSign Builder Illustrated Vol. 22; no. 160; p. 77
Main Author Barton, Jeff
Format Trade Publication Article
LanguageEnglish
Published New York Simmons-Boardman Publishing Corporation 01.10.2008
Subjects
Energy efficiency
Installations
Light emitting diodes
Lighting
Logos
Restaurants
Signs
United States > US
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Summary:Directed by ISD Vice President of Production Chuck Sekeres and Account Executive Michael Stacey, the design team created a sign that updated the original DQ® white lettering inside a red ellipse and incorporated gold and blue "swooshes" at the top and bottom of the DQ logo sign; they also introduced an additional sign below the logo that designated the restaurant as a "DQ Grill and Chill®" location.
ISSN:0895-0555
2161-4709