Travel Vloggers As A Source Of Information About Tourist Destination: A Study İn Bangladesh

• Published in: Webology Vol. 19; no. 2; pp. 690 - 713
• Main Authors: Sizan, Mirag Hossain, Latif, Wasib Bin, Karim, Md Mobarak
• Format: Journal Article
• Language: English
• Published: Tehran Dr. Alireza Noruzi, University of Tehran, Department of Library and Information Science 01.01.2022
• Subjects: Information sources; Marketing; Social networks; Travel; Bangladesh

This paper critically examine the significance of travel vloggers and their vlogs as a source of information about tourist destinations also the importance of travel vloggers as an approach of tourist research regarding tourist visitations in Bangladesh. Travel vloggers are the travelers who share their travelling experiences through a video for their viewers. It's a content similar to travel blog but in a visual presentation. Travel vlogger is a relevantly new phenomenon that showed up around 2016. They appeared as travelers who shares their journeys in a video clip. They target the market by vlogging the destination they are in, drawing attention to new potential destinations for the viewer. The findings of the study indicates that travel vloggers are entirely associated with promoting tourist destinations and motivating their viewers for physical experience by travelling. The results also found that travel vloggers uniqueness has a positive impact on viewer perception of the destination.