Creative Communication: Constructs, Associations, and Metaphors

Describes two lines of theory and research--the psychology of personal constructs and the study of creativity as an associative process--that can be brought to converge productively on the general problem of creative communication as an interpersonal cognitive activity. (GT)

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Bibliographic Details
Published inETC: A Review of General Semantics Vol. 34; no. 4; p. 433
Main Author Westcott, Malcolm R
Format Journal Article
LanguageEnglish
Published 01.12.1977
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Summary:Describes two lines of theory and research--the psychology of personal constructs and the study of creativity as an associative process--that can be brought to converge productively on the general problem of creative communication as an interpersonal cognitive activity. (GT)