METHOD AND APPARATUS FOR TAGGING NETWORK TRAFFIC USING EXTENSIBLE FIELDS IN MESSAGE HEADERS

• Main Authors: Patel Amul, Sampat Miten, Banga Jasminder S, Shah Nitin J
• Format: Patent
• Language: English
• Published: 03.08.2017
• Subjects: CALCULATING; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; ELECTRIC COMMUNICATION TECHNIQUE; ELECTRICITY; PHYSICS; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR; TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHICCOMMUNICATION; WIRELESS COMMUNICATIONS NETWORKS

Embodiments within describe a system and method of tagging network traffic with relevant user information for facilitating the delivery of directed media. In an embodiment, a user identifier is generated from user information. Network traffic from the user and bound for a destination site is tagged...