DISPLAY CONTROL DEVICE, DISPLAY CONTROL METHOD, DISPLAY CONTROL PROGRAM, ADVERTISEMENT TRANSMISSION DEVICE, AND ADVERTISEMENT SYSTEM

• Main Authors: AKIYAMA NAOHIRO, TANZAWA MASANORI, ENDO YOSHIHIRO, MAMIYA JUNICHIRO, HIDAKA KOJI
• Format: Patent
• Language: English; Japanese
• Published: 15.07.2021
• Subjects: CALCULATING; COMPUTING; COUNTING; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES; ELECTRIC COMMUNICATION TECHNIQUE; ELECTRICITY; PHYSICS; PICTORIAL COMMUNICATION, e.g. TELEVISION; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR

To provide a user with different advertisements even when contents and advertisements are sequentially broadcast.SOLUTION: A reception unit includes the display timing of advertisements, and receives a signal which sequentially broadcasts contents and advertisements. A storage unit stores data of a replacement advertisement replaced with an advertisement. A display control unit displays contents of a signal received by the reception unit on a display unit. When detecting the display timing by the signal, the display control unit controls display so that an advertisement of the signal received by the reception unit is replaced with the replacement advertisement stored in the storage unit, and the replaced advertisement is displayed in the display unit.SELECTED DRAWING: Figure 6 【課題】コンテンツ及び広告を順にブロードキャストする場合でも、ユーザに異なる広告を提供すること。【解決手段】受信部は、広告の表示タイミングを含み、コンテンツ及び広告を順にブロードキャストする信号を受信する。記憶部は、広告と差し替える差替広告のデータを記憶する。表示制御部は、受信部で受信した信号のコンテンツを表示部に表示し、信号で表示タイミングを検出すると、受信部で受信した信号の広告を記憶部に記憶された差替広告に差し替えて表示部に表示するように制御する。【選択図】図６