DISTRIBUTION DEVICE, DISTRIBUTION METHOD, AND DISTRIBUTION PROGRAM

• Main Authors: KIMURA KAZUTAKA, SUMITOMO EIJI, SUZUKI KANTA
• Format: Patent
• Language: English; Japanese
• Published: 30.03.2015
• Subjects: CALCULATING; COMPUTING; COUNTING; ELECTRIC COMMUNICATION TECHNIQUE; ELECTRIC DIGITAL DATA PROCESSING; ELECTRICITY; PHYSICS; PICTORIAL COMMUNICATION, e.g. TELEVISION

PROBLEM TO BE SOLVED: To reduce display of a wasteful advertisement.SOLUTION: A distribution device 20 includes a distribution part 22 which distributes a content including a control program to a user terminal 30. The control program makes the user terminal 30 execute followings: an acquisition procedure for acquiring a region that is displayed by a browser program among contents as a visible region; a determination procedure for determining whether or not a display region of an animation, which is included in the content is positioned in the visible region; and a reproduction procedure which, in the case where the display region is positioned in the visible region and a situation of the user terminal 30 is a predetermined situation, starts reproduction of the animation. 【課題】無駄な広告の表示を減らす。【解決手段】配信装置２０は、制御プログラムを含むコンテンツをユーザ端末３０に配信する配信部２２を備える。制御プログラムは、ユーザ端末３０に、コンテンツのうちブラウザプログラムによって表示される領域を可視領域として取得する取得手順と、動画の表示領域であって、コンテンツに含まれている表示領域が、可視領域内に位置しているか否かを判定する判定手順と、表示領域が可視領域内に位置しており、かつ、ユーザ端末３０の状況が所定の状況である場合に、動画の再生を開始する再生手順と、を実行させる。【選択図】図２