Your Brain on Facebook: Neuropsychological Associations with Social Versus other Media

• Published in: Proceedings of the International AAAI Conference on Web and Social Media Vol. 4; no. 1; pp. 50 - 57
• Main Authors: Fisher, Kristie, Counts, Scott
• Format: Journal Article
• Language: English
• Published: 16.05.2010

We measured individuals’ mental associations between four types of media (books, television, social/Facebook, and general informational web pages) and relevant concepts (Addictive, Story, Interesting, Frivolous, Personal, and Useful) using three different measurements: a Likert scale questionnaire,...