APA (7th ed.) Citation

Chanda, U., & Bardhan, A. K. (2009, April). Dynamic Optimal Advertising Expenditure Strategies for Two Successive Generations of High Technology Products. Modeling, Computation And Optimization, 115-136. https://doi.org/10.1142/9789814273510_0008

Chicago Style (17th ed.) Citation

Chanda, Udayan, and A. K. Bardhan. "Dynamic Optimal Advertising Expenditure Strategies for Two Successive Generations of High Technology Products." Modeling, Computation And Optimization Apr. 2009: 115-136. https://doi.org/10.1142/9789814273510_0008.

MLA (9th ed.) Citation

Chanda, Udayan, and A. K. Bardhan. "Dynamic Optimal Advertising Expenditure Strategies for Two Successive Generations of High Technology Products." Modeling, Computation And Optimization, Apr. 2009, pp. 115-136, https://doi.org/10.1142/9789814273510_0008.