Driving Change: How the Best Companies are Preparing for the 21st Century

Driving Change: How the Best Companies are Preparing for the 21st Century by Jerry Yoram Wind and Jeremy Main is reviewed.

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Bibliographic Details
Published inThe Journal of Product Innovation Management Vol. 15; no. 5; p. 481
Main Author Flaschner, Alan B
Format Book Review
LanguageEnglish
Published Hoboken Blackwell Publishing Ltd 01.09.1998
Subjects
21st century
Organizational change
Strategic planning
United States > US
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Abstract Driving Change: How the Best Companies are Preparing for the 21st Century by Jerry Yoram Wind and Jeremy Main is reviewed.
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Organizational change
Strategic planning
Title Driving Change: How the Best Companies are Preparing for the 21st Century
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