서비스 기업의 종업원 만족도가 경영성과에 미치는 영향에 관한 연구

• Published in: Journal of distribution science Vol. 3; no. 2; pp. 101 - 119
• Main Authors: 박정섭, Park, Jung-sub
• Format: Journal Article
• Language: Korean
• Published: 한국유통과학회 01.09.2005
• Subjects: 경제학
• ISSN: 1738-3110; 2093-7717

For the customer satisfaction, the inside customer satisfaction must be made by offering the service of a good quality to the inside customer. If the inside customer is not satisfied with own business, the achievement of customer's loyalty & customer satisfaction which have direct effects on the performance of a corporation, comes to be difficult. This study tries to analyze what effect the inside customer satisfaction has on the yield performance of a corporation on the subject of the salespersons of the direct-control store among the retail store business.