マーケティングに基づく地域介入とゲーミフィケーション・アプリ −世界初のクラスターRCT（島根県雲南市）と「パ・リーグウォーク」の事例より
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| Published in | 体力科学 Vol. 69; no. 1; p. 95 |
|---|---|
| Main Author | |
| Format | Journal Article |
| Language | Japanese |
| Published |
一般社団法人日本体力医学会
2020
|
| Online Access | Get full text |
| ISSN | 0039-906X 1881-4751 |
| DOI | 10.7600/jspfsm.69.95 |
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| Author | 鎌田, 真光 |
|---|---|
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| References | 4. Fujihira H et al. Social marketing physical activity interventions among adults 60 years and older: a systematic review. Soc Mar Q 21, 214-229 （2015）. 3. Valente TW. Network Interventions. Science 337, 49-53 （2012）. 5. Patel MS et al. Effectiveness of Behaviorally Designed Gamification Interventions With Social Incentives for Increasing Physical Activity Among Overweight and Obese Adults Across the United States: The STEP UP Randomized Clinical Trial. JAMA Intern Med, doi: 10.1001/jamainternmed.2019.3505 （2019）. 1. Baker PR et al. Community wide interventions for increasing physical activity. Cochrane Database Syst Rev. CD008366 （2015）. 2. Kamada M et al. Community-wide intervention and population-level physical activity: a 5-year cluster randomized trial. Int J Epidemiol 47, 642-653 （2018）. |
| References_xml | – reference: 3. Valente TW. Network Interventions. Science 337, 49-53 （2012）. – reference: 5. Patel MS et al. Effectiveness of Behaviorally Designed Gamification Interventions With Social Incentives for Increasing Physical Activity Among Overweight and Obese Adults Across the United States: The STEP UP Randomized Clinical Trial. JAMA Intern Med, doi: 10.1001/jamainternmed.2019.3505 （2019）. – reference: 4. Fujihira H et al. Social marketing physical activity interventions among adults 60 years and older: a systematic review. Soc Mar Q 21, 214-229 （2015）. – reference: 2. Kamada M et al. Community-wide intervention and population-level physical activity: a 5-year cluster randomized trial. Int J Epidemiol 47, 642-653 （2018）. – reference: 1. Baker PR et al. Community wide interventions for increasing physical activity. Cochrane Database Syst Rev. CD008366 （2015）. |
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| Title | マーケティングに基づく地域介入とゲーミフィケーション・アプリ −世界初のクラスターRCT（島根県雲南市）と「パ・リーグウォーク」の事例より |
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