A New Item Recommendation Procedure Using Preference Boundary

Lately, in consumers’ markets the number of new items is rapidly increasing at an overwhelming rate while consumers have limited access to information about those new products in making a sensible, well-informed purchase. Therefore, item providers and customers need a system which recommends right i...

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Bibliographic Details
Published inAsia Pacific Journal of Information Systems Vol. 20; no. 1; pp. 81 - 99
Main Authors 김혜경, 장문경, 조윤호
Format Journal Article
LanguageEnglish
Published 한국경영정보학회 31.03.2010
Subjects
경영학
New item Recommendation
Recommendation Procedure
Ramp-up Problem
Preference Boundary
Online AccessGet full text
ISSN2288-5404
2288-6818

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Table of Contents:
  • Abstract Ⅰ. Introduction Ⅱ. Research Background 2.1 Recommender Systems for New Items 2.2 Representation of Preference Boundary 2.3 Neighbor Formation Ⅲ. Methodology 3.1 Overall Procedure 3.2 Preference Boundary by Target Customer (TC) 3.3 Preference Boundary by Big Target Customer (BC) 3.4 Preference Boundary by Target Customer with Neighbors (NC) 3.5 Determination of Preference Boundary Range Ⅳ. Experimental Evalution 4.1 Data Set 4.2 Experimental Environment 4.3 Experimental Result Ⅴ. Conclusion References