Marketing Strategy of Rural Home Stay Industry Based on Intelligent IOT

• Published in: Journal of Electrical Systems Vol. 20; no. 4s; pp. 276 - 286
• Main Authors: Hu, Jing, Zhang, Kangkang
• Format: Journal Article
• Language: English
• Published: Paris Engineering and Scientific Research Groups 08.04.2024
• Subjects: Customer satisfaction; Hotels; Internet of Things; Marketing; SWOT analysis; Tourism; Villages

The concept of modern tourism intelligent application in China is to fully meet the information needs of tourists and customer experience, and the development of intelligent tourism relying on Internet of Things (IoT) is its most basic guarantee condition. With the rise of ethnic village tourism and...