Love at first sight: A text analytical study of campaign title impact on crowdfunding success

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Bibliographic Details
Published inInformation & management Vol. 61; no. 8; p. 104048
Main Authors Wang, Nianxin, Feng, Sijia, Yang, Yuxue, Xue, Yajiong
Format Journal Article
LanguageEnglish
Published 01.12.2024
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ISSN:0378-7206
DOI:10.1016/j.im.2024.104048