Perception of advertising texts by native russian speakers of different age groups

The article presents the results of an experimental study of the perception of advertising texts by speakers of Russian of different age groups. The subject of the research is the peculiarities of respondents' perception of advertising texts. The main objective of the study was to identify the...

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Bibliographic Details
Published inNizhnevartovsk Philological Bulletin Vol. 6; no. 2; pp. 23 - 33
Main Author Lavrentieva, Tatiana Vladimirovna
Format Journal Article
LanguageEnglish
Published 04.12.2021
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