The neural correlates of desire

In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the vi...

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Bibliographic Details
Published inPLoS ONE Vol. 3; no. 8; p. e3027
Main Authors Kawabata, Hideaki, Zeki, Semir
Format Journal Article
LanguageEnglish
Published United States Public Library of Science (PLoS) 27.08.2008
Public Library of Science
Subjects
Adult
AMYGDALA RESPONSE
ANTERIOR CINGULATE CORTEX
Anxiety
Brain
Brain - physiology
Brain mapping
Cortex (cingulate)
Cortex (frontal)
Developmental biology
Emotions
Expected values
Experiments
FACE PERCEPTION
FACIAL ATTRACTIVENESS
Facial Expression
Female
Females
Functional Laterality
Functional magnetic resonance imaging
FUNCTIONAL SPECIALIZATION
HUMAN BRAIN
Humans
Interpersonal Relations
Japan
Laboratories
LATERAL OCCIPITAL COMPLEX
Magnetic Resonance Imaging
Male
Medicine
Mental depression
Middle Aged
Neurobiology
Neuroscience/Cognitive Neuroscience
Neuroscience/Psychology
Neurosciences
NUCLEUS-ACCUMBENS
ORBITOFRONTAL CORTEX
Pictures
Quantitative psychology
Radiology and Medical Imaging/Magnetic Resonance Imaging
Research Article
Science
Sexual orientation
Social Behavior
Social Desirability
Specialization
Stimuli
Taxonomy
Tidal bores
Visual cortex
Visual perception
VISUAL SEXUAL STIMULI
Japan
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Abstract In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the visual brain, thus reflecting its functional specialization. We used conjunction analysis to learn whether there is a brain area which is always active when a desirable picture is viewed, regardless of the category to which it belongs. The conjunction analysis of the contrast desirable > undesirable revealed activity in the superior orbito-frontal cortex. This activity bore a positive linear relationship to the declared level of desirability. The conjunction analysis of desirable > indifferent revealed activity in the mid-cingulate cortex and in the anterior cingulate cortex. In the former, activity was greater for desirable and undesirable stimuli than for stimuli classed as indifferent. Other conjunction analyses produced no significant effects. These results show that categorizing any stimulus according to its desirability activates three different brain areas: the superior orbito-frontal, the mid-cingulate, and the anterior cingulate cortices.
AbstractList In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the visual brain, thus reflecting its functional specialization. We used conjunction analysis to learn whether there is a brain area which is always active when a desirable picture is viewed, regardless of the category to which it belongs. The conjunction analysis of the contrast desirable > undesirable revealed activity in the superior orbito-frontal cortex. This activity bore a positive linear relationship to the declared level of desirability. The conjunction analysis of desirable > indifferent revealed activity in the mid-cingulate cortex and in the anterior cingulate cortex. In the former, activity was greater for desirable and undesirable stimuli than for stimuli classed as indifferent. Other conjunction analyses produced no significant effects. These results show that categorizing any stimulus according to its desirability activates three different brain areas: the superior orbito-frontal, the mid-cingulate, and the anterior cingulate cortices.
In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the visual brain, thus reflecting its functional specialization. We used conjunction analysis to learn whether there is a brain area which is always active when a desirable picture is viewed, regardless of the category to which it belongs. The conjunction analysis of the contrast desirable > undesirable revealed activity in the superior orbito-frontal cortex. This activity bore a positive linear relationship to the declared level of desirability. The conjunction analysis of desirable > indifferent revealed activity in the mid-cingulate cortex and in the anterior cingulate cortex. In the former, activity was greater for desirable and undesirable stimuli than for stimuli classed as indifferent. Other conjunction analyses produced no significant effects. These results show that categorizing any stimulus according to its desirability activates three different brain areas: the superior orbito-frontal, the mid-cingulate, and the anterior cingulate cortices.In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the visual brain, thus reflecting its functional specialization. We used conjunction analysis to learn whether there is a brain area which is always active when a desirable picture is viewed, regardless of the category to which it belongs. The conjunction analysis of the contrast desirable > undesirable revealed activity in the superior orbito-frontal cortex. This activity bore a positive linear relationship to the declared level of desirability. The conjunction analysis of desirable > indifferent revealed activity in the mid-cingulate cortex and in the anterior cingulate cortex. In the former, activity was greater for desirable and undesirable stimuli than for stimuli classed as indifferent. Other conjunction analyses produced no significant effects. These results show that categorizing any stimulus according to its desirability activates three different brain areas: the superior orbito-frontal, the mid-cingulate, and the anterior cingulate cortices.
In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which they classified according to desirability (desirable, indifferent or undesirable). Each category produced activity in a distinct part of the visual brain, thus reflecting its functional specialization. We used conjunction analysis to learn whether there is a brain area which is always active when a desirable picture is viewed, regardless of the category to which it belongs. The conjunction analysis of the contrast desirable > undesirable revealed activity in the superior orbito-frontal cortex. This activity bore a positive linear relationship to the declared level of desirability. The conjunction analysis of desirable > indifferent revealed activity in the mid-cingulate cortex and in the anterior cingulate cortex. In the former, activity was greater for desirable and undesirable stimuli than for stimuli classed as indifferent. Other conjunction analyses produced no significant effects. These results show that categorizing any stimulus according to its desirability activates three different brain areas: the superior orbito-frontal, the mid-cingulate, and the anterior cingulate cortices.
Audience Academic
Author KAWABATA H.
AuthorAffiliation University of Granada, Spain
1 Wellcome Laboratory of Neurobiology, Department of Cell and Developmental Biology, University College London, London, United Kindgom
2 Department of Psychology, Kagoshima University, Korimoto, Kagoshima, Japan
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ContentType Journal Article
Copyright COPYRIGHT 2008 Public Library of Science
2008 Kawabata, Zeki. This is an open-access article distributed under the terms of the Creative Commons Attribution License (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.
Kawabata, Zeki. 2008
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Snippet In an event-related fMRI study, we scanned eighteen normal human subjects while they viewed three categories of pictures (events, objects and persons) which...
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SubjectTerms Adult
AMYGDALA RESPONSE
ANTERIOR CINGULATE CORTEX
Anxiety
Brain
Brain - physiology
Brain mapping
Cortex (cingulate)
Cortex (frontal)
Developmental biology
Emotions
Expected values
Experiments
FACE PERCEPTION
FACIAL ATTRACTIVENESS
Facial Expression
Female
Females
Functional Laterality
Functional magnetic resonance imaging
FUNCTIONAL SPECIALIZATION
HUMAN BRAIN
Humans
Interpersonal Relations
Japan
Laboratories
LATERAL OCCIPITAL COMPLEX
Magnetic Resonance Imaging
Male
Medicine
Mental depression
Middle Aged
Neurobiology
Neuroscience/Cognitive Neuroscience
Neuroscience/Psychology
Neurosciences
NUCLEUS-ACCUMBENS
ORBITOFRONTAL CORTEX
Pictures
Quantitative psychology
Radiology and Medical Imaging/Magnetic Resonance Imaging
Research Article
Science
Sexual orientation
Social Behavior
Social Desirability
Specialization
Stimuli
Taxonomy
Tidal bores
Visual cortex
Visual perception
VISUAL SEXUAL STIMULI
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Title The neural correlates of desire
URI https://cir.nii.ac.jp/crid/1572824499863354112
https://www.ncbi.nlm.nih.gov/pubmed/18728753
https://www.proquest.com/docview/1312295089
https://www.proquest.com/docview/69470605
https://pubmed.ncbi.nlm.nih.gov/PMC2518616
https://doaj.org/article/1edb26a867a04db6ab1efd43d85bd2fd
http://dx.doi.org/10.1371/journal.pone.0003027
Volume 3
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