广州市农业信息化发展的SWOT-PEST分析

通过对SWOT和PEST两种战略分析工具进行组合,作为展开研究的主要方法,从政治、经济、社会、技术与自然4个方面分析广州市农业信息化在发展过程中面临的优势、劣势、机会和威胁。并从优势-机会、劣势-机会、优势-威胁、劣势-威胁4个方面提出应对的策略。...

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Published in广东农业科学 Vol. 39; no. 8; pp. 196 - 199
Main Author 黄灏然 郭开仲 俞守华
Format Journal Article
LanguageChinese
Published 仲恺农业工程学院信息学院,广东广州510225%广东工业大学管理学院,广东广州,510520%华南农业大学信息学院,广东广州,510642 2012
广东工业大学管理学院,广东广州510520
Subjects
SWOT-PEST分析法
农业信息化
广州市
农业信息化
广州市
SWOT-PEST分析法
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Summary:通过对SWOT和PEST两种战略分析工具进行组合,作为展开研究的主要方法,从政治、经济、社会、技术与自然4个方面分析广州市农业信息化在发展过程中面临的优势、劣势、机会和威胁。并从优势-机会、劣势-机会、优势-威胁、劣势-威胁4个方面提出应对的策略。
Bibliography:In this paper,the analysis tools of SWOT and PEST were combined into one,which was used as the research method.The strength,weakness,opportunity and threat in the development process of Guangzhou Agricultural informatization were analyzed in the aspects of political,economic,social,technological natural.At last,the development suggestions were given from the aspects of Strength-opportunity,weakness-opportunity,strength-threat and weakness-threat.
44-1267/S
HUANG Hao-ran,GUO Kai-zhong,YU Shou-hua（1.Management College,Guangdong University of Technology,Guangzhou 510520,China; 2.Informationg College,Zhongkai University of Agriculture and Engineering,Guangzhou 510225,China; 3.College of Informatics,South China Agricultural University,Guangzhou 510642,China）
agricultural informatization; SWOT-PEST analysis method; Guangzhou city
ISSN:1004-874X
DOI:10.3969/j.issn.1004-874X.2012.08.061