Resource integration through digitalisation: a service ecosystem perspective

• Published in: Journal of marketing management Vol. 35; no. 11-12; pp. 974 - 991
• Main Authors: Sklyar, Alexey, Kowalkowski, Christian, Sörhammar, David, Tronvoll, Bård
• Format: Journal Article
• Language: English
• Published: Helensburg Routledge 2019; Taylor & Francis Ltd
• Subjects: Coordination; Digitalisation; Economics; Ecosystems; Maritime industry; Nationalekonomi; operant resources; resource integration; service ecosystems; servitization; strong and weak ties; Technology; Transformation

As digitalisation increasingly encompasses entire service ecosystems, it modifies resource integration patterns that connect ecosystem actors through strong and weak ties. To clarify how technological development contributes to this change, and how resource integration transforms the service ecosyst...