Application of social media in supply chain 4.0 practices: a bibliometric analysis and research trends Application of social media in supply chain 4.0 practices: a bibliometric analysis and research trends

• Published in: Operations management research Vol. 16; no. 3; pp. 1162 - 1184
• Main Authors: Hoang, Thu-Hang, Nguyen, Nhi Pham Phuong, Hoang, Nhu-Y Ngoc, Akbari, Mohammadreza, Quang, Huy Truong, Binh, An Duong Thi
• Format: Journal Article
• Language: English
• Published: New York Springer US 01.09.2023; Springer; Springer Nature B.V
• Subjects: Bibliometrics; Business; Business and Management; Citation analysis; Context; Customer relationship management; Customer satisfaction; Digital media; Engineering Economics; Forecasts and trends; Industrial and Production Engineering; Innovation/Technology Management; Logistics; Management; Marketing; Operations Management; Operations research; Operations Research/Decision Theory; Organization; Social factors; Social media; Social networks; Supply chains; Sustainability; Web of Science; Supply chain management; Industry 4.0; Social media; Sustainability; Bibliometric review

In recent years, although scholars and practitioners in the supply chain (SC) field have become increasingly aware of the importance of social media for multipurpose applications, the subject remains unclarified about its functions and outcomes, especially in the 4.0 context. This review paper aims...