APA (7th ed.) Citation

Montoya-Weiss, M., & Calantone, R. J. (1999). Development and Implementation of a Segment Selection Procedure for Industrial Product Markets. Marketing science (Providence, R.I.), 18(3), 373-395. https://doi.org/10.1287/mksc.18.3.373

Chicago Style (17th ed.) Citation

Montoya-Weiss, Mitzi, and Roger J. Calantone. "Development and Implementation of a Segment Selection Procedure for Industrial Product Markets." Marketing Science (Providence, R.I.) 18, no. 3 (1999): 373-395. https://doi.org/10.1287/mksc.18.3.373.

MLA (9th ed.) Citation

Montoya-Weiss, Mitzi, and Roger J. Calantone. "Development and Implementation of a Segment Selection Procedure for Industrial Product Markets." Marketing Science (Providence, R.I.), vol. 18, no. 3, 1999, pp. 373-395, https://doi.org/10.1287/mksc.18.3.373.